Did you know that zen Buddhist monks started using matcha in the 7th century to improve their focus during meditation?
Ellen Kok, our orthomolecular nutritionist, recommends that you start using a natural, long-lasting source of caffeine (such as matcha) combined with natural antioxidants and nutrients for optimal focus and productivity for up to 6 hours.
The truth is that...
EFSA Journal reported that caffeine is known to increase attention, alertness and concentration by blocking neurotransmitter adenosine. 50 percent of the US workforce noted that they are less productive without coffee (according to a CareerBuilder employee survey).
However, coffee drinkers experience the usual coffee crash after only 1 hour. Coffee causes spikes in adrenaline, glucose and insulin levels, which, in turn create jitteriness, nervousness, and hunger.
The caffeine in matcha works in a synergistic manner with phytonutrients, antioxidants, and amino acids. Therefore, matcha gives you the ability to focus and be productive over an extended period of up to 6 hours even though it contains one third of the amount of caffeine as one cup of coffee.
Matcha is rich in L-Theanine, a rare amino acid that actually promotes a state of relaxation and well-being. While stress can induce beta waves, L-Theanine creates alpha waves within 15-30 minutes, which leads to a state of relaxed alertness and optimal focus.
According to various studies, nutrients to maintain optimal brain health include zinc, magnesium and vitamins A, B, C, E and K.
"These mixes come in handy any time of the day, whether that's adding to oats, smoothies, or in tea (Power Matcha). I love how each flavour has its own health benefits!" - RACHAEL
"I recently started replacing my morning coffee with a morning Power Matcha latte - it's been amazing! I actually feel more focused and energized throughout my entire workday." - MADISON